X is the name of Ambitious’ new clothing line. The footwear brand from Guimarães has widened its action field with a partnership with the Portuguese designer Patrick de Pádua. Called Ambitious X, this line is an extension of the brand that from the next Spring/Summer collection and will have have a line of clothing and accessories.
The brand and the designer had already presented a conceptual footwear line, in 2019’s Spring/Summer, which resulted on the first public presentation of the Portuguese brand’s collaboration line.
With the name “Call me”, and with a irreverent and strong personality, this first collection was developed and produced with premium material, exploring the “Made in Portugal” abilities.
Pedro Lopes, Brand Manager at Ambitious, believes “this was a goal the brand already for quite some time. Over 40% of our clients are from fashion stores, therefore it made sense for us to present ourselves as a total look brand and create an Ambitious lifestyle concept”.
The collection was presented at Berlin, London and Copenhagen Fashion Weeks. The distribution will be held by the brand’s commercial network.
Ambitious is a Portuguese footwear brand directed for the male market. Profoundly inspired by the urban lifestyle, Ambitious designs collections that combine actual trends with high quality materials, resulting on a wide range of models adopted to the contemporary man needs. Created in 2008, the brand is already present in 43 international markets. Reinvent and exceed limits are two of the brand’s principles. This is the essence of the brand, also represented on its name – Ambitious.