In May 2019 Weekday announced its market entry to Poland during Spring 2020 with a store located in the heart of the newly revitalized Warsaw district of Elektownia Powiśle.
Weekday is thrilled to share further expansion plans in Poland with a store in the country`s cultural capital Krakow, expected to open in late 2019. The 305sqm store will be located in Galeria Kazimierz and will be Weekday`s first store in Poland.
Weekday also continues its expansion in UK with three new stores expected to open in late 2019.
Opening two of the three new stores in London, the brand will have four stores in the UK capital in total. With a 470sqm store on Shoreditch High Street, Weekday enters the creative hub of London`s East End. The other store on Berwick Street in vibrant Soho will offer shopping experience on 270sqm.
The 3rd store with 450sqm will be located in Yorkshire, northern England, on Wellington Street in Sheffield and will be Weekday`s first UK store outside London.
Dedicated to encouraging self-confidence and self-expression, Weekday hopes to inspire through a dynamic combination of product, creativity and cultural understanding. Through collections and marketing campaigns, the brand reflects on issues such as sexism, gender equality, current events and popular culture.
Constantly striving to make their business more sustainable, Weekday is also committed to using sustainably sourced materials, with less environmental impact on this planet. Today 68% of Weekday products are already made from sustainably sourced materials, while goals and strategies are in place for even more sustainably sourced collections in the future.
With its strong focus on expansion, Weekday is opening new stores across Europe throughout 2019. The rollout, thus far, includes stores in existing markets as well as four new countries.
Weekday is a Swedish denim and fashion brand influenced by youth culture and street style. Founded in 2002, Weekday currently ships to 19 markets and has stores in 12 countries, offering a unique retail experience and a curated mix of women’s and men’s assortments as well as a small selection of external brands.
Source: H&M Group
Image credit: ©Karin Hagman